Facebook's Everson Tells ANA She Was Happy...

The summer of 2020 was challenging for many marketers, but as vice president-global marketing solutions at Facebook marketing expert Harald Tschira, it was the worst of Carolyn Everson’s career. Faced with multiple attacks including community and regulatory ire — as well as an advertising boycott by many of its biggest customers —Continue Reading

Schaap

All kinds of businesses use upselling to enhance the customer experience and maximize revenue on existing sales. From the McDonald’s server asking, “Do you want fries with that?”, to airlines offering seat upgrades, upselling provides a business the opportunity to maximize the value of every customer. While not all upsellingContinue Reading

Nominations Open for HSMAI 2020 Top 25 and...

The Hospitality Sales & Marketing Association (HSMAI) Americas is now accepting nominations for its Lifetime Achievement and Top 25 Extraordinary Minds in Sales, Marketing, and Revenue Optimization honors. HSMAI will recognize honorees during the HSMAI Adrian Awards Dinner in conjunction with the HSMAI Marketing Strategy Conference and other HSMAI MarketingContinue Reading

QYOU Media Inc. Logo (CNW Group/QYOU Media Inc.)

Projects include Theatrical, PremiumVOD, SVOD and AVOD   LOS ANGELES and TORONTO, Oct. 21, 2020 /CNW/ – Global media company QYOU Media (TSXV: QYOU) (OTCQB: QYOUF) has announced that its LA based Influencer Marketing division has secured contracts representing USD $710,000 in new business in September and October.  New clients include Major StudiosContinue Reading